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Entrepreneurship

Team case study analyzing an entrepreneurship scenario.

Official guidelines

About this event

Entrepreneurship is a team case study where competitors receive a business scenario on-site and have limited prep time to develop and present a solution. Judges look for innovative thinking, financial viability, market awareness, and a clear go-to-market plan. Top teams divide analysis roles quickly and structure their presentation around a problem, solution, market, and financial framework.

What's on the test

Lean startup methodologyCustomer discovery and validationValue proposition canvasBusiness model canvasMinimum viable product (MVP)Market sizing (TAM, SAM, SOM)Startup financial modelingPitching under time pressure

Study resources

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